How it works
The incumbents optimize the envelope. Agentic Priming optimizes the letter.
Instantly, Smartlead, Clay — they compete on send volume, personalization tokens, and deliverability. None of them score whether the actual message changes a belief in the reader. That's the gap Agentic Priming sits in.
- 01
Paste the sequence
Drop in a cold email sequence — yours, or a draft you're not sure about. No account, no setup.
- 02
It gets scored on 12 lever families
Relevance, Status, Curiosity, Proof, Risk Reversal, The Ask, Urgency, Digestibility, Pattern Break, Warmth, Identity, Sequence. Four are gates — a single zero caps the message at "will not reply," no matter how the rest scores.
- 03
Checked for AI tells, separately
A second, independent pass: does it read like a person or like a language model wrote it. Heavy persuasion applied clumsily produces exactly the patterns that get cold email pattern-matched to spam. Scoring that tension is the whole idea.
- 04
You get the rewrite
Not just a score — the fixed version, message by message, with the reasoning attached so you can see what moved.
The 12 lever families
Built from 88 persuasion heuristics and calibrated against real campaign data — not a generic checklist.