For fractional GTM & growth consultants
Your client isn't buying your opinion. They're buying your judgment.
When a sequence underperforms, "I thought it read well" isn't an answer a client accepts. A per-family breakdown is.
A rubric travels between clients. Your gut doesn't
Every client's product is different, but the same 12 levers of persuasion apply across all of them. Instead of re-deriving your judgment from scratch on each account, you run the same check every time — and you can show the client exactly which family the message failed on, not just that it needed a rewrite.
The humanity check matters more when it's not your voice
Writing in someone else's voice, under deadline, across multiple accounts, is exactly where AI-sounding tells creep in unnoticed. The humanity check is a second, independent pass catching whether a sequence reads like a person or a language model — before the client's prospects notice.
Pricing
$350/month, unlimited scoring and rewrites, cancel anytime. See /pricing for the full plan — the free design-partner track is scoped to founders and founding GTM hires, not client work.